Terms & Conditions

 

GUIDELINES

 

HOORAY! You’ve made the decision to join The Sway Dashboard. Our mission is to bring you smart social media opportunities. To accomplish this, we have a few guidelines to abide by. Be sure to read through and let us know what questions you might have.

 

TERMS AND CONDITIONS

 

Payment Policy:

 

  • Our payment policy is simple - We do our very best to collect payments from PR agencies and companies we work with as quickly as possible. On average, your payment shall be due and payable within 45 days from the end of a campaign.
  • All payments are processed via our payment partner. In order to process your payment, your bank account must be connected. See the intial campaign email for more details. Sway is unable to pay via wire transfer, PayPal or issue paper checks.

 

Our Commitment:

 

  • We will provide you with the very best in communication throughout all campaigns you complete with us. We will contact you using the email address you provide in our Sway Dashboard, so please ensure that your email is up-to-date. 
  • We will provide you with the very best in support, understanding that not every marketing campaign is a fit for all influencers. If you have questions or experience any issues with the product or services provided, please contact us first so that we may work together to find a solution. We request that you not blast out issues online.

 

Your Commitment:

 

  • You agree to be ethical and professional when you opt into a Sway campaign. It is important that you act with integrity and only participate in programs that you truly value or are a match to who you are and the content you publish.
  • You agree to take responsibility for any exclusions or conflicts. Our programs require you to agree to not work with a competitor for a certain period of time. Note this on your calendar and be sure to not apply for anything that would be a concern. In addition, if you may be prevented from working on a campaign due to an exclusivity provision in a separate contract, it is up to you to uphold the terms of your agreement. 
  • You agree to disclose your privacy policy to your audience. On campaign applications, we may require a link to your privacy policy to ensure that you are complying with any necessary data privacy laws.
  • Because you will receive monetary compensation, [RB1] you agree to write a sponsored post, and not a review. A review implies that you’ll be giving us your opinion of the product, which we cannot accept since you are being paid. We want you to weave your personal story, photos, and/or videos into a blog post and/or social media post based on a writing prompt that we provide.
  • You will participate and meet the deadlines associated with a campaign. While we understand that emergencies happen, we want to stress that by accepting a sponsored opportunity, you are committing to see the project through to completion. It is your responsibility to contact your Sway Campaign Manager as soon as you are aware of an issue that may impact your ability to publish as required. 
  • The content must be uploaded to the blog or social media profile that you submitted when you applied for this campaign. Please do not publish content on an alternate account without first checking with us. 
  • You must have written email approval from Sway before featuring any of our sponsored campaigns in a case study or other promotional materials. 
  • Maintaining a balance between your sponsored content and your organic posts is very important! Brands love to work with influencers who are telling their own story first and then weaving sponsored content into that narrative. 
  • You should actively engage with your readers when they comment on your sponsored content. If any concerns arise, please bring them to our attention right away.
  • You may NOT:

o   Focus or highlight logos (other than the Client’s) of any sort. This includes, but is not limited to, sports teams, brand logos, television/movies and theme parks printed on clothing, hats, etc.

o   Feature words, sayings, or phrases that could be viewed as negative or offensive. For example, a “catchphrase” or saying on a t-shirt, hat, or signage is never permitted.

·       You are required to clearly and conspicuously disclose that the content is sponsored. Please refer to our FTC Guidelines for additional information on how to disclose: https://www.theswaydashboard.com/resources/ftc-guidelines.

 

Utilizing AI in Creating Content

Creators should be aware of the opportunities and drawbacks that come with AI-generated content and subsequently utilize the AI works responsibly.

 

Considerations for Creators to Be Aware of:

·      AI is not infallible. In addition to factual inaccuracies, resulting AI works may reflect bias or discriminatory language. Always be sure to check the copy and ensure it is reflective of your voice, your writing style, and most importantly, your beliefs.

·      As documented by the U.S. Copyright Office, there is no copyright protection for works created by AI. What this means is that any work generated by AI cannot be copyrighted. It would be considered unethical to declare yourself the artist of an AI work and monetize it in any way.

·      AI programs may infringe on pre-existing copyright by generating outputs that resemble existing works.

 

When it comes to utilizing AI in creating sponsored content, Sway’s position is to do so responsibly and transparently. More specifically, we recommend that creators:

 

·      Disclose the use of AI at the end of article or post. Example: This blog post was created by Jane Smith with the assistance of ChatGPT.

·      Ensure any resulting AI work is original and does not infringe on any third-party rights or copyright, especially if using AI to create a ‘voice’ or sound.

·      Exercise discretion when sharing potentially confidential brand information. As a first step, creators must ask themselves the question, “Did I agree not to share any brand information as part of this campaign?” before uploading or sharing details into an AI tool.

 

Creators should never use AI to:
 

·      Impersonate someone else, passing off another person’s identity as your own.

·      Misrepresent yourself, a situation, a location, and/or another person’s likeness.

·      Create misleading information about a product or a product’s efficacy.

 

As AI continues to evolve, Sway will revisit this topic and update its policy as necessary.

 

Last updated: Nov 2023